Ku ya 14 Ukuboza 2022, Itsinda rya Yingtong na Kantar Ubushinwa bafatanije ikiganiro n’abanyamakuru kuri interineti kivuga ngo “Kuyobora Umuhengeri · Guteza Imbere Impinduka” - 2022 Ubushakashatsi bw’imibavu y’inganda mu Bushinwa Impapuro zera (zikurikira zitwa Impapuro zera 3.0) muri Shanghai.Impapuro zera 3.0 ku nganda za parfum zo mu Bushinwa zasohotse kuri iyi nshuro ni isuzuma ryimbitse kandi ryimbitse ryakozwe na Yingtong na Kantar mu guhuza amakuru aheruka mu nganda n’ubushakashatsi bw’umuguzi, kandi ni ubwa mbere Yingtong akorana n’imbere mu gihugu ndetse n’amahanga. abahanga.Bwana Jean-Claude Ellena, Bwana Johanna Monange, washinze Maison 21G, Madamu Sarah Rotheram, umuyobozi mukuru wa Creed, Bwana Raymond, washinze INYANDIKO, Santa Maria Bwana Gian Luca Perris, umuyobozi mukuru wa Novella, Bwana CAI Fuling , Visi Perezida wa Aziya ya pasifika ya Lagardere Group, n'abandi bose bitabiriye icyo kiganiro mu gihe cyo kwandika urupapuro rwera 3.0, kugira ngo impapuro nshya zera 3.0 zishobore kwibanda ku isoko rya parufe y'Ubushinwa mu buryo bufite intego kandi bwuzuye.Isesengura ryimbitse ku mpamvu z’imbere n’imbere no gusaba impinduka z’abaguzi b’abashinwa kugira ngo bakoreshe parufe, kumenya icyerekezo cy’iterambere ndetse n’icyerekezo kizaza cy’inganda, hagamijwe gutanga ibisobanuro by’inganda mu gucukumbura icyerekezo gishya cy’ubukungu bw’amavuta. .Ibirori kandi byakuruye abayobozi binganda zimpumuro nziza, abafatanyabikorwa mubucuruzi, itangazamakuru ryigenga n’abakurikira inganda guhura kumurongo no kwitabira ibirori.
Amazina manini yakusanyirijwe hamwe, uburebure bwimbitse bwo gusobanura
Kuri iyo nama, Madamu Lin Jing, Visi Perezida mukuru w’itsinda rya Yingtong, yatanze ijambo ritangiza, isesengura ryimbitse ku isoko ry’imibavu ku isi ryugarijwe n’ingaruka z’icyorezo n’ubuyobozi.Madamu Lin Jing yavuze ko mu bihe biriho, urwego rwo gutanga amasoko ku isi ruhura n'ikizamini gikomeye.Nubwo urwego runaka rwifashe nabi mu bukungu rwateje ingaruka runaka ku mavuta yo kwisiga n’isoko rya parufe, ugereranije n’igipimo cya 50% cyo kwisiga, ubu igipimo cy’ibicuruzwa bya parufe ku isoko ry’Ubushinwa ni 10% gusa.Kubwibyo, nizera ko ibicuruzwa bya parufe bigifite umwanya uhagije nubushobozi bunini bwisoko mubushinwa, kandi ndizera ko byumvikana nabaterankunga benshi mubikorwa bya parufe mugihe kizaza
(Lin Jing, Visi Perezida mukuru w'itsinda rya Yingtong)
Hanyuma, Bwana Li Xiaojie, Umuyobozi mukuru w’ubushakashatsi mu guhanga udushya n’ubucuruzi bw’abakiriya ba Kantan mu Bushinwa, na Madamu Wang Wei, Umuyobozi mukuru ushinzwe ibikorwa bya Yingtong Group, basobanuye mu buryo burambuye ibikubiye mu mpapuro zera 3.0
Guhera ku iherezo ry’umuguzi, Bwana Li Xiaojie yasobanuye byimazeyo impinduka n’imigendekere y’inganda zikora parufe y’Ubushinwa maze atanga ijambo nyamukuru yise “Ubwihindurize bw’abakoresha parufe y’abashinwa mu 2022 ″: Mu rwego rwo guhindagurika, kutamenya neza, kugorana no kudasobanuka kwa ibidukikije bya macro, ubuzima n’imikoreshereze y’abaturage nabyo bihora bigira ingaruka, ariko ugereranije n’isoko ry’isi, abaguzi b’abashinwa baracyagaragaza ko bategereje ejo hazaza heza mu bukungu.Imibereho y'abaguzi b'Abashinwa, uburyo bwo gukoresha ndetse n'ibiteganijwe ku bicuruzwa nabyo byarahindutse.Abaguzi bakurikirana umwihariko ufite intego mumitima yabo kandi bizeye kwerekana uburyohe bwabo muburyo bworoshye kandi bworoshye.Hariho kandi impinduka nshya muburyo bwo gukoresha imibavu y'abaguzi, bigaragarira cyane cyane mubintu bitanu: abakoresha imibavu, agaciro k'amarangamutima, guhitamo “ubwiza bwiza”, agaciro k'amarangamutima hamwe n'amakuru ahuza amakuru.
(Li Xiaojie, Umuyobozi mukuru w’ubushakashatsi, guhanga udushya n’ubucuruzi bw’abakiriya, Kantar Ubushinwa)
Igihe cyo kohereza: Ukuboza-10-2022